Ludivine KasteleynNavigating the Differences Between Copywriting and StorytellingWhat are the differences between copywriting and storytelling? Let’s find out why storytelling is a crucial copywriting skill!4 min read·Dec 6, 2020----
Ludivine Kasteleyn5 Tips and Tricks to Effectively Learn Another Language by YourselfDiscover how to learn any foreign language in a fun-efficient way and how to be creative in your approach to language learning!7 min read·Nov 8, 2020----
Ludivine KasteleynThe Art of Not Getting Lost in TranslationA translation is not just a task that takes a few minutes to perform. Learn why and how to achieve great translations.6 min read·Oct 24, 2020----
Ludivine KasteleyninConversation by iAdvizeCross-channel, multi-channel & omni-channel: what is the difference?Today, customers have access to a variety of offline and online channels (stores, messaging apps, connected objects, etc.) They can now…2 min read·Jan 16, 2019----
Ludivine Kasteleyn3 Ultimate Reasons Why your Business Should Implement a Conversational Marketing StrategyOver the years, eCommerce has lost its human touch. It has progressively become part of our daily life, it has become a truly useful tool…6 min read·Feb 22, 2018----
Ludivine KasteleyninInside iAdvize[Podcast] Matthieu Huet, iAdvize’s General Counsel tells us what GDPR is exactly and how to prepare…The General Data Protection Regulation, also commonly known as GDPR, was approved by the EU parliament on April 14, 2016 and will be…5 min read·Feb 8, 2018----
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